Play’n GO 2024 Sustainability Report: Record Growth, Safer Gambling, and Environmental Milestones
Published: March 31, 2025 | Author: Ron Clarke
At Casin.com, the leading online roulette and casino portal, we bring you the latest news and updates from the world of online gambling, and Play’n GO’s 2024 Sustainability Report is one that stands out. As a major player in the iGaming industry, Play’n GO’s commitment to innovation, responsible gaming, and environmental sustainability directly impacts both players and the industry as a whole. The report highlights key milestones in their global expansion, their stance on player safety, and their impressive environmental achievements—factors that will shape the future of gaming. From groundbreaking game launches to a significant reduction in carbon emissions, here’s a closer look at the most important highlights from Play’n GO’s report that are sure to interest our readers.
Record-Breaking Year for Play’n GO
In 2024, Play’n GO hit several major milestones. The company saw over 71 billion spins across its games, with 51 million total players and 56 new game releases. The company also expanded into 13 new regulated markets, making significant strides in its goal to be present in every regulated market worldwide. As a result, Play’n GO’s visibility grew substantially, with LinkedIn followers up by 38%, YouTube traffic increasing by 126%, and its website seeing a 27% traffic boost.
Commitment to Safer Gambling
One of the most notable aspects of Play’n GO’s sustainability efforts is its strong stance against predatory game mechanics, particularly the controversial Bonus Buy feature. This feature, which allows players to bypass regular gameplay to directly purchase bonus rounds, has been a hot topic in the iGaming world. Play’n GO conducted a groundbreaking public survey in key markets like Sweden, Denmark, and the UK, and found significant public support for banning Bonus Buy features.
In Sweden, 69% of respondents supported a complete ban on Bonus Buys, and in Denmark, 63% agreed. The survey’s findings reaffirmed Play’n GO’s commitment to prioritizing player safety and long-term industry sustainability over short-term profit. By avoiding the use of such features, Play’n GO aims to deliver a more balanced and entertaining gaming experience.
Environmental Sustainability: Steps Toward Net Zero
Play’n GO is also leading the way in environmental sustainability, marking significant progress toward its net-zero carbon goal. In 2024, the company managed to reduce its Scope 2 emissions by 80%, offset all its travel emissions, and even offset 200% of its executive travel emissions.
The company has transitioned to a Digital First approach, which has led to substantial reductions in water and energy usage. In fact, seven out of eight of its locations will start 2025 with zero water usage, reflecting Play’n GO’s commitment to preserving vital natural resources.
Global Expansion and Partnerships
On the business front, Play’n GO has continued to strengthen its position in the global market. The company expanded its footprint by entering new markets such as South Africa, while also growing its presence in the United States and Canada. A key partnership with the MoneyGram Haas F1 Team also helped boost Play’n GO’s brand visibility, aligning its sustainability goals with those of the team.
People-Centric Approach: Growing Team and Community Impact
In 2024, the company grew its team by 169 new hires, bringing the total to nearly 800 employees from 65 different nationalities. The company introduced new initiatives such as Volunteering Time Off (VTO), allowing employees to take paid time off to contribute to social and environmental causes.
Additionally, Play’n GO remains focused on gender equality, with 33% female representation in leadership roles. The company’s commitment to a healthy work-life balance was also supported by the GO Hubs program, which provides flexible workspaces for its global workforce.
What’s Next for Play’n GO?
Looking ahead to 2025, Play’n GO aims to continue expanding its market share in regulated markets while maintaining its commitment to safer gambling and sustainable gaming practices. The company plans to further enhance its carbon footprint management, continue its advocacy for safer gambling, and expand its partnerships with like-minded organizations.
With its sustainability report outlining clear goals for the future, Play’n GO is not only focusing on growth but also on becoming a more responsible and ethical player in the gaming industry.
For readers in the gaming community, the latest report highlights that Play’n GO is taking tangible steps to improve player safety, advance environmental sustainability, and create innovative, high-quality games that prioritize long-term entertainment over short-term gains.
Stay tuned for more updates as Play’n GO continues to make strides toward a sustainable future in the iGaming world!
